The most successful small business development strategy is marketing. According to statistics, those small enterprises that have relied on him feel good and are growing. The main problem of small business is the lack of customers and marketing solves it better than others. For this reason, competent small business owners choose marketing.
Best Small Business Development Strategy
Marketing is not only a “lifesaver” at a time when small businesses are in distress, but also a kind of “leaps and bounds” that can significantly accelerate the growth of a small company. This property of marketing is due to the fact that it allows you to concentrate resources and efforts to the maximum on the growth of the company, not allowing them to be wasted. Continue reading
The development of a dealer network is necessary because dealers help sell. The more of them, the usually higher sales. Therefore, the development of a dealer network for a company that wants to have high sales is one of the highest priorities. By themselves, networks do not develop, they need to be addressed, investing time, money and other resources, you need to constantly look for new dealers.
dealer network development
The search for new dealers is a difficult task, because there are nuances. The problem is that there are two types of dealers. The first type is monetarists. The essence of this type is in the formula “money – goods – money.” They have money, they invest it in goods in order to sell it to earn more money. Money is their main resource to which they seek the best use. Continue reading
It is believed that any business is simply the implementation of the scheme “money – goods – money”. In fact, this scheme is nothing more than a “business engine”, the core of a business, its prototype, which all businessmen take as a basis. Of course, the scheme is short, concise, reflecting only the main points, and each businessman can modify it at his discretion and for his own market.
The core of the business as its foundation
In fact, the “business engine” is just the algorithm by which the businessman’s head works. An algorithm that includes a scheme by which a business is conducted from start to finish. Without this scheme, it makes no sense to go into business. If this scheme is contrary to the moral, moral or ethical standards of a person, then he does not have a place in business. Continue reading