The oil war as a marketing factor
The most significant event of 2010 in the post-Soviet space was the next oil war between Russia and Belarus. Due to the fact that we are talking about about 5…

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Professional business optimization
Business optimization allows you to configure it in such a way that it brings maximum money, responds well to the ideas and actions of the businessman and can absorb the…

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The core of the business as its foundation
It is believed that any business is simply the implementation of the scheme “money - goods - money”. In fact, this scheme is nothing more than a “business engine”, the…

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writing a book

How to save a business and develop it

There is only one effective way to save business marketing. If there is no marketing, then there are no customers and business. In 99% of cases, problems in business arise due to lack of marketing or its poor quality. If you think differently, then imagine for a second that all customers have disappeared. There were customers and they were not there. Not a single customer.

How to save a business and avoid bankruptcy

Everyone is gone. There was no one to sell. Warehouses are inundated, but no customers. No one is interested in goods and services. Around silence, everything is smooth, like a lake in calm weather. The world seemed to freeze and stop. You look as if on a photograph in which a moment is captured. Continue reading

Online Store: Consumer Rights and Seller Responsibilities

Have you noticed that we have become much bolder in our online purchases? Now we don’t take risks by buying covers with Aliexpress for 30 rubles, but we fully order food, equipment and clothes for ourselves at home. The level of online stores is growing – along with it, the average customer check and the number of violations in this area are growing. In a new article, we give advice on the operation of online stores that will be useful to both buyers and sellers. Buyers will learn how to protect their consumer rights, if necessary. Sellers will understand what nuances should be taken into account when opening their online store, so as not to fall “under the hot hand” Continue reading

How to make a logo for small business

A third of small business representatives sacrifice quality in order to create a logo inexpensively and quickly, and another third – time and cost. Is it possible to quickly create a cool logo for free or with a minimal budget? Where can I get logo design ideas for business? How did Google manage not to spend a dime on the first logo? We have prepared for you a complete guide with creative examples, useful tips, services and a checklist
Why it is important for small businesses to create a logo

A logo is a graphic image that symbolizes a brand. It doesn’t matter if it’s a startup or a large corporation – everyone needs their face. For example, the Google logo appeared when the company was a student startup, and it was not yet known around the world. One of the founders, Sergey Brin, drew the logo in a graphic editor. Remember that it is especially important for small companies to stand out, be remembered and declare themselves. Continue reading

Effective ways to promote a business
Once your company was not there, but then it appeared and business promotion began. Then, at the initial stage, when it was most difficult for you, nobody knew about the…

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Where to find customers for big sales
Where to find customers is the issue that most worries businessmen. They think about it an average of 50 times a day. A businessman wakes up with the thought of…

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A powerful and effective business formula
A business formula is a way to make money. There are many options to make money now. Each of them requires a different amount of investment, gives a different result…

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Easy way to earn a lot
The easiest way to earn money quickly and a lot is to give people what they want but cannot buy. Of course, you will have to work hard to determine…

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